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salesforce.com, inc.
Type
Public
Traded as NYSE: CRM
S&P 500 Component
Industry
  • Cloud computing
  • Software
Founded 1999; 18 years ago (1999)
Founder Marc Benioff
Parker Harris
Headquarters The Landmark
San Francisco, California, U.S.
Key people
Marc Benioff
(Chairman & CEO)
Parker Harris
(Exec. VP of Technology)
Products Sales Cloud
Service Cloud
Platform
Marketing Cloud
Commerce Cloud
Services Cloud computing
Social enterprise
Revenue IncreaseUS$8.39 billion (2017)
Operating income
DecreaseUS$61.74 million (2017)
Net income
IncreaseUS$179.6 million (2017)
Total assets IncreaseUS$17.58 billion (2017)
Total equity IncreaseUS$7.50 billion (2017)
Owner Marc Benioff (5.3%)
Number of employees
25,178 (2017)
Subsidiaries Quip
Demandware
Heroku
Website salesforce.com

salesforce.com, inc. (styled in its logo as salesƒorce; abbreviated usually as SF or SFDC) is an American cloud computing company headquartered in San Francisco, California. Though its revenue comes from a customer relationship management (CRM) product, Salesforce also capitalizes on commercial applications of social networking through acquisition. As of early 2016, it is one of the most highly valued American cloud computing companies with a market capitalization above $61 billion. In August 2017, Salesforce announced that it had breached the $10 billion revenue run rate becoming the first enterprise cloud company to do so.

Its common stock is listed on the New York Stock Exchange with the symbol CRM and is a constituent of the S&P 500 Index.

The company was founded in 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in software as a service (SaaS). Harris, Moellenhoff and Dominguez, three software developers previously at consulting firm Left Coast Software, were introduced to Benioff through friend and former Oracle colleague Bobby Yazdani. Harris and team wrote the initial sales automation software, which launched to its first customers in the fall of 1999.

In June 2004, the company's initial public offering was listed on the New York Stock Exchange under the stock symbol CRM and raised US$110 million. Early investors include Magdalena Yesil, Larry Ellison, Halsey Minor, Stewart Henderson, Mark Iscaro, and Igor Sill of Geneva Venture Partners, as well as Nancy Pelosi.

In October 2014, Salesforce announced the development of its Customer Success Platform to tie together Salesforce's services, including sales, service, marketing, analytics, community, and mobile apps.In October 2017, Salesforce would be launching Facebook Analytics tool for B2B marketers.

Salesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Commerce Cloud, Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Marketing Cloud, Community Cloud (including Chatter), Analytics Cloud, App Cloud, and IoT with over 100,000 customers.

Salesforce is the primary enterprise offering within the Salesforce1 Platform. It provides companies with an interface for case management and task management, and a system for automatically routing and escalating important events. The Salesforce customer portal provides customers the ability to track their own cases, includes a social networking plug-in that enables the user to join the conversation about their company on social networking websites, provides analytical tools and other services including email alert, Google search, and access to customers' entitlement and contracts.

Force App Cloud.com is a platform as a service (PaaS) that allows developers to create multitenant (software running on a server as a single instance, serving multiple tenants) add-on applications that integrate into the main Salesforce.com application. Force.com applications are hosted on Salesforce.com's infrastructure.

Force.com applications are built using declarative tools, backed by Lightning and Apex (a proprietary Java-like programming language for Force.com) and Lightning and Visualforce (a framework that includes an XML syntax typically used to generate HTML). The Force.com platform typically receives three complete releases a year. As the platform is provided as a service to its developers, every single development instance also receives all these updates.

In the Spring 2015 release a new framework for building user interfaces - Lightning Components - was introduced in beta. Lightning components are built using the open-source Aura Framework but with support for Apex as the server-side language instead of Aura's Javascript dependency. This has been described as an alternative to, not necessarily a replacement for, Visualforce pages.

According to a September 2009 Gartner Group report, Force.com had over 1,000 customer accounts. As of 2013, the Force.com platform has 1.4 million registered developers.

Community Cloud provides Salesforce customers the ability to create online web properties for external collaboration, customer service, channel sales, and other custom portals in their instance of Salesforce. Tightly integrated to Sales Cloud, Service Cloud, and App Cloud, Community Cloud can be quickly customized to provide a wide variety of web properties.

Work.com, previously Rypple, is a social performance management platform that helps managers and employees improve work performance through continuous coaching, real-time feedback, and recognition. It is marketed as a solution for sales performance, customer service, marketing, and as a service that can be employed by human resource departments.

Work.com, then known as "Rypple", was founded by Daniel Debow and David Stein, who wanted to create a simple way of asking for feedback anonymously at work. The company was formed in May 2008 and their client list included Mozilla, Facebook, LinkedIn and the Gilt Groupe. Rypple "'reverses the onus on the demand for more feedback' by getting employees to build and manage their own coaching networks".

In September 2011, Rypple announced that they had hired Bohdan Zabawskyj as its Chief Technology Officer.

In 2011, Rypple developed a more formalized management methodology called OKR ("Objectives and Key Results") for Spotify. Rypple also partnered with Facebook to create "Loops", short for "feedback loops", which gathers feedback from co-workers, "thank you's", progress against goals, and coaching from supervisors into one channel for a "rich, robust, continuous performance review".

In December 2011, Salesforce.com announced that they would acquire Rypple. The transaction was completed in 2012 and Rypple was rebranded as Work.com in September 2012.

Data.com, previously known as Jigsaw, is a cloud-based automated system for acquiring and managing CRM records within a user's Salesforce.com account.

Data.com is also an online business directory of companies and business professionals that is built, maintained and accessed by a worldwide community of over a million subscribers. A large database allows members to exchange and share the business information of more than 29 million contacts from over 4 million companies. This information consists of what is commonly found on a business card.

Data.com utilizes a user-generated database that's continually updated by its members. Data.com's contacts act as a virtual business card, offering name, title, postal and email addresses and direct-dial phone numbers for individual contacts.

Desk.com is a saas help desk and customer support product accessible through the cloud. Desk.com is owned by Salesforce.com and was previously known as Assistly. Desk.com is headquartered in San Francisco, California.

After being acquired by Salesforce.com for $50 million in 2011 Assistly was re-branded as Desk.com in 2012 as a "slick social customer support software".

Desk.com is a Saas customer service application. The product differentiates itself from Salesforce's other service platform in that Desk.com specifically targets small businesses with its features and functions. Desk.com integrates with a variety of products and third-party applications including Salesforce CRM, Salesforce IQ, Atlassian JIRA, Mailchimp and other apps. Desk.com also supports up to 50 languages.

Do.com was a cloud-based task management system for small groups and businesses, introduced in 2011 and discontinued in 2014. Salesforce did not offer any reason for shutting down the service, however it provided an Export tool to save data entered within the Do.com interface. The Do.com domain was sold to a startup in 2014.

Launched in 2005, the Salesforce AppExchange is an online application marketplace for third-party applications that run on the Force.com platform. Applications are available for free, as well as yearly or monthly subscription models. Applications available range from integrations with SharePoint to mobile approval management. As of February 2015, it features 2,658 applications which have driven a total of over 2.8 million installs. The "AppExchange" is also a place customers can search for cloud consulting partners to help them implement the technology in their own organisation. Cloud consulting partners for Salesforce include large companies like IBM's "Bluewolf" and Accenture as well as smaller ones like Cloudreach.

Salesforce users can configure their CRM application. In the system, there are tabs such as "Contacts", "Reports", and "Accounts". Each tab contains associated information. Configuration can be done on each tab by adding user-defined custom fields.

Configuration can also be done at the "platform" level by adding configured applications to a Salesforce instance, that is adding sets of customized / novel tabs for specific vertical- or function-level (Finance, Human Resources, etc.) features.

In addition to the web interface, Salesforce.com offers a SOAP/REST Web service API that enables integration with other systems.

Salesforce works on MVC(Model View Controller) architecture.

Apex is a proprietary programming language provided by the Force.com platform to developers similar to Java and C#. It is a strongly typed, object-oriented, case-insensitive programming language, following a dot-notation and curly-brackets syntax. Apex can be used to execute programmed functions during most processes on the Force.com platform including custom buttons and links, event handlers on record insertion, update, or deletion, via scheduling, or via the custom controllers of Visualforce pages.

Due to the multitenant nature of the platform, the language has strictly imposed governor limitations to guard against any code monopolizing shared resources. Salesforce provides a series of asynchronous processing methods for Apex to allow developers to produce longer running and more complex Apex code.

Visualforce is the view control technology on the Force.com. Its is the front end with which users interact. It is similar to HTML and most of the html annotations can be used in this. The page which is created by using visual force is called visual force page.

In 2014, Salesforce made public the frontend of its platform, called Lightning. This component based framework is what the Salesforce1 mobile app is built on and customers are now able to build on it as well. Salesforce built on this framework in 2015 by releasing the Lightning Design System, an HTML style framework with default CSS styling built in. This framework allows customers to build their own components to either use in their internal instances or sell on the AppExchange.

One of the new tools released is known as the Salesforce Lightning App Builder for rapid application development of responsive web interfaces. This interface allows for different screens to be put together based on Lightning components. This can be used as layouts for records or specific applications.

Salesforce.com is headquartered in San Francisco, with regional headquarters in Morges, Switzerland (covering Europe, Middle East, and Africa, Singapore), India (covering Asia Pacific minus Japan), and Tokyo (covering Japan). Other major offices are in Toronto, Chicago, New York City, London, Sydney, Dublin, Hyderabad, San Mateo, California, Indianapolis, and Hillsboro, Oregon. Salesforce.com has its services translated into 16 different languages and as of July 31, 2011, had 104,000 customers and over 2.1 million subscribers. Salesforce will be moving its Midwest Regional headquarters to Indianapolis in 2017.

Standard & Poor's included Salesforce.com, at the same time as Fastenal, into the S&P 500 index in September 2008, following the federal takeover of Fannie Mae and Freddie Mac and their removal from the index.

The company announced in September 2014 that it had set up a venture capital arm to fund start-ups creating apps primarily for mobile phones.

Salesforce.com migrated to Dell servers with AMD processors running Linux from Sun Fire E25K servers with SPARC processors running Solaris in 2008. The company uses the Momentum platform from Message Systems to allow its customers to send large amounts of email.

In 2012, Salesforce.com announced plans to build a data center in the UK to handle European citizens' personal data.

In 2013, Salesforce.com and Oracle announced a nine-year partnership in which Salesforce.com will use Oracle Linux, Oracle Exadata, Oracle Database, and the Java platform to power salesforce.com's applications and SaaS platform.

In 2016, Salesforce.com announced that it will use Amazon Web Services hosting for countries with restrictive data residency requirements and where no Salesforce.com data centers are operating. In July 2017, the first such Salesforce instance went live in Canada, with Salesforce announcing that this enabled signing a number of Canadian customers.

In November 2007, a successful phishing attack on a salesforce.com employee compromised contact information on a number of salesforce.com customers, which was then used to send highly targeted phishing emails. Salesforce.com has stated that "a phisher tricked someone into disclosing a password, but this intrusion did not stem from a security flaw in [the salesforce.com] application or database." The phishing breach was cited as an example of why the CRM industry needs greater security for users against such threats as spam.

While the crowd-sourced method of building business contacts has proven popular with recruiters, marketers and sales professionals, it has also raised questions of privacy as most of the site's database is entered without permission from the person being listed. Data.com does, however, make it easy to remove business information on request as noted in December 2009 by TechCrunch. However, recipients of these messages regard it as spam and at least one complaint about receiving more spam after attempting to remove one's address has been noted.

In 2017 at Def Con, Salesforce's Director of Offensive Security and a security engineer were fired on the conference room floor in front of several other attendees by an executive at the company after giving a talk. Word rapidly spread that two speakers had been released at the event. The presentation was initially signed off on by the company; however, Salesforce's management team had an unexplained and sudden change of heart an hour before the event. Salesforce's Director of Offensive Security had turned off his phone prior to the presentation due to security concerns and was unable to receive any communication from Salesforce prior to the presentation. Reaction after the firings was swift, with the Electronic Frontier Foundation providing representation to the fired employees and members of the security community opining "Salesforce undermined their credibility in the security community to a significant degree" and that "how they are perceived by the security community isn’t top of their list of things they care about." The presented MEATPISTOL tool was anticipated to be released as open source at the time of the presentation, but Salesforce continues to hold back on releasing any of the code to developers or the public. The terminated employees have continued to call on the company to open-source the software.

The following is a list of acquisitions by salesforce.com:

Dollars in millions

Q reports

Period Date Adjusted Actuals EPS GAAP EPS
Q3 2020 2020-12-01 Future report Set alerts
Q2 2020 2020-08-25 1.44 2.85
Q1 2020 2020-05-28 0.70 0.11
Q4 2019 2020-02-25 0.66 -0.28
Q3 2019 2019-12-03 0.75 -0.12
Q2 2019 2019-08-22 0.66 0.11
Q1 2019 2019-06-04 0.93 0.49
Q4 2018 2019-03-04 0.70 0.46
Q3 2018 2018-11-27 0.61 0.13
Q2 2018 2018-08-29 0.71 0.39

Ratings

2016-06-28 Reiterated Rating Credit Suisse Buy
2016-06-28 Reiterated Rating Morgan Stanley Buy
2016-06-28 Reiterated Rating Credit Suisse Group AG Buy
2016-06-26 Reiterated Rating JMP Securities Outperform $92.00
2016-06-25 Reiterated Rating Brean Capital Buy $110.00
2016-06-24 Initiated Coverage Cowen and Company Outperform $79.39
2016-06-14 Initiated Coverage BMO Capital Markets Market Perform to Outperform $98.00
2016-06-14 Reiterated Rating SunTrust Buy $98.00
2016-06-14 Reiterated Rating SunTrust Banks Inc. Buy $98.00
2016-06-13 Reiterated Rating Goldman Sachs Buy
2016-06-13 Reiterated Rating Goldman Sachs Group Inc. Buy
2016-06-09 Reiterated Rating Brean Capital Buy $110.00
2016-06-08 Reiterated Rating Bank of America Buy
2016-06-08 Reiterated Rating Bank of America Corp. Buy
2016-06-02 Reiterated Rating Brean Capital Buy
2016-06-02 Reiterated Rating Canaccord Genuity Buy
2016-06-02 Reiterated Rating Oppenheimer Buy
2016-06-02 Reiterated Rating Roth Capital Buy
2016-06-02 Reiterated Rating Wedbush Outperform $98.00
2016-06-02 Boost Price Target SunTrust Buy $96.00 to $98.00
2016-06-02 Reiterated Rating Jefferies Group Hold $80.00
2016-06-02 Reiterated Rating Oppenheimer Holdings Inc. Buy
2016-06-01 Reiterated Rating BTIG Research Buy $100.00
2016-06-01 Reiterated Rating Citigroup Inc. Buy
2016-05-31 Reiterated Rating Morgan Stanley Buy
2016-05-26 Reiterated Rating Citigroup Inc. Buy
2016-05-22 Reiterated Rating Roth Capital Buy
2016-05-22 Reiterated Rating Piper Jaffray Buy
2016-05-22 Reiterated Rating Piper Jaffray Cos. Buy
2016-05-20 Reiterated Rating Argus Buy $95.00
2016-05-20 Boost Price Target Wedbush Outperform $95.00 to $98.00
2016-05-19 Boost Price Target SunTrust Buy $89.00 to $96.00
2016-05-19 Reiterated Rating Bank of America Buy $100.00
2016-05-19 Lower Price Target Piper Jaffray Overweight $100.00 to $95.00
2016-05-19 Boost Price Target Macquarie Outperform $92.00 to $95.00
2016-05-19 Reiterated Rating Raymond James Strong-Buy $90.00 to $100.00
2016-05-19 Lower Price Target FBN Securities Outperform $100.00 to $95.00
2016-05-19 Boost Price Target MKM Partners Buy $86.00 to $96.00
2016-05-19 Set Price Target Sanford C. Bernstein Sell $73.00
2016-05-19 Boost Price Target Oppenheimer Outperform $88.00 to $95.00
2016-05-19 Boost Price Target JMP Securities Market Outperform $90.00 to $92.00
2016-05-19 Reiterated Rating Deutsche Bank Buy $90.00 to $95.00
2016-05-19 Boost Price Target Canaccord Genuity Buy $88.00 to $95.00
2016-05-19 Boost Price Target Stifel Nicolaus Buy $85.00 to $93.00
2016-05-19 Boost Price Target BTIG Research Buy $88.00 to $100.00
2016-05-19 Reiterated Rating Wunderlich Buy $93.00 to $101.00
2016-05-19 Reiterated Rating Morgan Stanley Overweight $86.00 to $94.00
2016-05-19 Boost Price Target JPMorgan Chase & Co. Overweight $90.00 to $95.00
2016-05-19 Lower Price Target Goldman Sachs Buy $105.00 to $99.00
2016-05-19 Boost Price Target Credit Suisse Outperform $110.00 to $115.00
2016-05-19 Boost Price Target Barclays Overweight $88.00 to $89.00
2016-05-19 Reiterated Rating Raymond James Financial Inc. Strong-Buy $90.00 to $100.00
2016-05-19 Reiterated Rating Deutsche Bank AG Buy $90.00 to $95.00
2016-05-19 Boost Price Target Barclays PLC Overweight $88.00 to $89.00
2016-05-17 Reiterated Rating Citigroup Inc. Buy $87.00 to $97.00
2016-05-17 Set Price Target Jefferies Group Hold $60.00 to $74.00
2016-05-16 Reiterated Rating Mizuho Outperform to Buy $90.00 to $100.00
2016-05-16 Reiterated Rating Brean Capital Buy $100.00 to $110.00
2016-05-14 Reiterated Rating Piper Jaffray Overweight $95.00
2016-05-14 Reiterated Rating Wedbush Outperform $95.00
2016-05-14 Reiterated Rating Oppenheimer Buy
2016-05-13 Set Price Target Goldman Sachs Buy $99.00
2016-05-12 Boost Price Target Barclays Overweight $72.00 to $88.00
2016-05-12 Reiterated Rating Morgan Stanley Buy
2016-05-12 Reiterated Rating JMP Securities Buy $90.00
2016-05-10 Set Price Target Societe Generale Buy $92.00
2016-04-26 Initiated Coverage Macquarie Outperform $92.00
2016-04-13 Reiterated Rating Morgan Stanley Buy
2016-04-11 Reiterated Rating Oppenheimer Buy $88.00
2016-04-02 Reiterated Rating JPMorgan Chase & Co. Buy
2016-04-02 Reiterated Rating Piper Jaffray Buy
2016-04-01 Initiated Coverage Piper Jaffray Overweight $77.00 to $95.00
2016-03-28 Boost Price Target Deutsche Bank Hold to Buy $80.00 to $90.00
2016-03-03 Initiated Coverage Macquarie Outperform $92.00
2016-02-26 Reiterated Rating JPMorgan Chase & Co. Overweight
2016-02-26 Reiterated Rating Piper Jaffray Overweight $72.00 to $77.00
2016-02-26 Reiterated Rating Mizuho Buy $90.00
2016-02-25 Reiterated Rating Citigroup Inc. Buy
2016-02-25 Reiterated Rating Credit Suisse Buy
2016-02-25 Set Price Target Goldman Sachs Buy $99.00
2016-02-25 Reiterated Rating Canaccord Genuity Buy $95.00 to $88.00
2016-02-25 Boost Price Target Wedbush Outperform $92.00 to $95.00
2016-02-25 Boost Price Target Jefferies Group Outperform to Hold $54.00 to $60.00
2016-02-25 Lower Price Target FBR & Co. Outperform $88.00 to $82.00
2016-02-25 Boost Price Target Barclays Overweight $67.00 to $72.00
2016-02-25 Lower Price Target FBR & Co Outperform $88.00 to $82.00
2016-02-23 Lower Price Target Wedbush Outperform $96.00 to $92.00
2016-02-22 Reiterated Rating Roth Capital Buy
2016-02-21 Reiterated Rating Oppenheimer Buy $88.00
2016-02-19 Initiated Coverage Brean Capital Buy $100.00
2016-02-18 Set Price Target Goldman Sachs Buy $99.00
2016-02-18 Lower Price Target Citigroup Inc. $99.00 to $81.00
2016-02-17 Reiterated Rating Nomura Buy $90.00
2016-02-17 Reiterated Rating Piper Jaffray Overweight $84.00 to $86.00
2016-02-17 Lower Price Target Credit Suisse Outperform $100.00 to $59.72
2016-02-17 Reiterated Rating Nomura Holdings Inc. Buy $90.00
2016-02-16 Lower Price Target Piper Jaffray $84.00 to $66.00
2016-02-10 Lower Price Target Barclays Overweight $90.00 to $67.00
2016-02-09 Upgrade Jefferies Underperform to Hold $54.00 to $30.00
2016-02-09 Upgrade Jefferies Group Underperform to Hold $54.00 to $30.00
2016-02-08 Reiterated Rating Deutsche Bank Buy $90.00
2016-02-08 Lower Price Target RBC Capital $90.00 to $80.00
2016-02-08 Lower Price Target Royal Bank Of Canada $90.00 to $80.00
2016-02-03 Reiterated Rating Canaccord Genuity Buy
2016-02-03 Reiterated Rating JMP Securities Buy $90.00
2016-02-03 Lower Price Target DA Davidson Neutral $87.00 to $72.00
2016-02-02 Reiterated Rating JPMorgan Chase & Co. Buy
2016-01-12 Initiated Coverage Brean Capital Buy $100.00
2016-01-11 Reiterated Rating Canaccord Genuity Buy $95.00
2016-01-08 Reiterated Rating JPMorgan Chase & Co. Buy
2016-01-04 Reiterated Rating MKM Partners Buy
2015-12-30 Reiterated Rating Mizuho Buy
2015-12-30 Reiterated Rating William Blair Buy
2015-12-28 Reiterated Rating JMP Securities Outperform $90.00
2015-12-24 Upgrade Wedbush Buy
2015-12-24 Reiterated Rating William Blair Buy
2015-12-24 Reiterated Rating Mizuho Buy $90.00
2015-12-18 Upgrade Wedbush Neutral to Outperform $79.00 to $96.00
2015-12-17 Initiated Coverage SunTrust Buy $97.00
2015-12-16 Boost Price Target Susquehanna Positive $92.00 to $96.00
2015-12-08 Reiterated Rating Barclays Overweight $90.00
2015-11-21 Reiterated Rating DA Davidson Hold
2015-11-20 Reiterated Rating Wedbush Neutral $73.00 to $79.00
2015-11-20 Reiterated Rating FBR & Co. Outperform $88.00
2015-11-20 Boost Price Target DA Davidson Neutral $75.00 to $87.00
2015-11-20 Set Price Target BNP Paribas Buy $93.00
2015-11-19 Reiterated Rating Deutsche Bank Buy $90.00
2015-11-19 Reiterated Rating Nomura Buy $90.00
2015-11-19 Boost Price Target Roth Capital Buy $80.00 to $93.00
2015-11-19 Boost Price Target Canaccord Genuity Buy $85.00 to $95.00
2015-11-19 Boost Price Target Barclays Overweight $87.00 to $90.00
2015-11-19 Boost Price Target Oppenheimer Outperform $80.00 to $88.00
2015-11-19 Boost Price Target Lake Street Capital Buy $95.00 to $100.00
2015-11-19 Boost Price Target Pacific Crest Overweight $80.00 to $95.00
2015-11-19 Reiterated Rating Sanford C. Bernstein Underperform $60.00 to $66.00
2015-11-19 Boost Price Target Needham & Company LLC Buy $85.00 to $90.00
2015-11-19 Boost Price Target Stifel Nicolaus Buy $83.00 to $85.00
2015-11-19 Boost Price Target Northland Securities Outperform $85.00 to $95.00
2015-11-19 Boost Price Target Jefferies Group Underweight $51.00 to $54.00
2015-11-19 Boost Price Target Wunderlich Buy $85.00 to $93.00
2015-11-19 Lower Price Target Pivotal Research Buy $100.00 to $82.00
2015-11-19 Boost Price Target Morgan Stanley Overweight $85.00 to $93.00
2015-11-18 Reiterated Rating Mizuho Buy $80.00 to $80.00
2015-11-17 Reiterated Rating Bank of America Buy $90.00
2015-11-16 Boost Price Target RBC Capital Outperform $80.00 to $90.00
2015-11-12 Boost Price Target Piper Jaffray Overweight $80.00 to $84.00
2015-11-11 Boost Price Target Evercore ISI Buy $82.00 to $95.00
2015-11-10 Boost Price Target Nomura Buy $82.00 to $90.00
2015-11-10 Boost Price Target Barclays Overweight $80.00 to $87.00
2015-11-09 Initiated Coverage Lake Street Capital Buy $95.00
2015-11-03 Reiterated Rating Deutsche Bank Buy
2015-09-25 Reiterated Rating Oppenheimer Outperform $80.00
2015-09-23 Reiterated Rating William Blair Buy
2015-09-20 Reiterated Rating Brean Capital Buy
2015-09-17 Reiterated Rating Wedbush Hold $73.00
2015-09-17 Reiterated Rating William Blair Buy
2015-09-17 Reiterated Rating Jefferies Group Sell $51.00
2015-09-16 Reiterated Rating Wunderlich Buy $85.00
2015-09-16 Reiterated Rating Mizuho Buy $80.00
2015-09-15 Reiterated Rating Canaccord Genuity Buy
2015-09-14 Reiterated Rating Brean Capital Buy $86.00
2015-09-10 Initiated Coverage BTIG Research Buy $88.00
2015-09-04 Reiterated Rating William Blair Outperform
2015-09-02 Reiterated Rating Canaccord Genuity Buy $85.00
2015-08-27 Upgrade BNP Paribas Neutral to Outperform $69.94 to $82.00
2015-08-24 Reiterated Rating Canaccord Genuity Buy
2015-08-24 Reiterated Rating Jefferies Group Sell
2015-08-24 Reiterated Rating Wedbush Hold
2015-08-24 Reiterated Rating Roth Capital Buy
2015-08-24 Reiterated Rating S&P Equity Research Buy $75.00
2015-08-23 Boost Price Target Brean Capital Buy $85.00 to $86.00
2015-08-22 Reiterated Rating Bank of America Buy $80.00
2015-08-22 Reiterated Rating Wunderlich Buy $85.00
2015-08-22 Reiterated Rating DA Davidson Hold $75.00
2015-08-22 Reiterated Rating Morgan Stanley Overweight $85.00
2015-08-22 Reiterated Rating Pacific Crest Overweight $80.00
2015-08-22 Reiterated Rating FBR & Co. Outperform $82.00
2015-08-21 Reiterated Rating William Blair Outperform
2015-08-21 Boost Price Target Wedbush Neutral $72.00 to $73.00
2015-08-21 Boost Price Target JMP Securities Market Outperform $80.00 to $84.00
2015-08-21 Boost Price Target Barclays Overweight $79.00 to $80.00
2015-08-21 Boost Price Target Jefferies Group Underperform $49.00 to $51.00
2015-08-21 Reiterated Rating Piper Jaffray Buy $80.00
2015-08-21 Upgrade Pivotal Research Hold to Buy $79.00 to $82.00
2015-08-19 Reiterated Rating Oppenheimer Buy $80.00
2015-08-18 Reiterated Rating Canaccord Genuity Buy $85.00
2015-08-17 Reiterated Rating Brean Capital Buy $85.00
2015-08-17 Reiterated Rating Deutsche Bank Buy $90.00
2015-07-29 Reiterated Rating MKM Partners Buy $86.00
2015-07-16 Reiterated Rating Oppenheimer Buy $80.00
2015-07-13 Reiterated Rating FBR & Co. Buy $82.00
2015-07-08 Initiated Coverage Northland Securities Outperform $85.00
2015-07-07 Upgrade Brean Capital Hold to Buy $76.00 to $85.00
2015-06-24 Boost Price Target DA Davidson Neutral $73.00 to $75.00
2015-06-22 Reiterated Rating Pacific Crest Overweight $80.00
2015-06-21 Reiterated Rating William Blair Buy
2015-06-18 Reiterated Rating Brean Capital Hold
2015-06-18 Reiterated Rating Nomura Buy $82.00
2015-06-18 Boost Price Target Robert W. Baird Outperform $75.00 to $80.00
2015-06-17 Initiated Coverage BNP Paribas Neutral $81.00
2015-06-09 Initiated Coverage Wunderlich Buy $85.00
2015-05-24 Reiterated Rating Goldman Sachs Buy $87.00 to $92.00
2015-05-23 Reiterated Rating Sanford C. Bernstein Underperform $44.00 to $57.00
2015-05-23 Reiterated Rating Pivotal Research Buy $82.00
2015-05-23 Reiterated Rating Cowen and Company Outperform $83.00 to $85.00
2015-05-23 Reiterated Rating CLSA Outperform $83.00
2015-05-23 Reiterated Rating Mizuho Buy $80.00
2015-05-23 Reiterated Rating Morgan Stanley Overweight $80.00 to $85.00
2015-05-23 Reiterated Rating Barrington Research Overweight $76.00 to $79.00
2015-05-23 Reiterated Rating Bank of America Buy $80.00
2015-05-23 Reiterated Rating Pacific Crest Outperform $77.00 to $80.00
2015-05-23 Reiterated Rating Brean Capital Hold $70.00 to $76.00
2015-05-23 Reiterated Rating Credit Agricole Outperform $83.00
2015-05-23 Reiterated Rating Credit Agricole SA Outperform $83.00
2015-05-22 Reiterated Rating Roth Capital Buy $80.00
2015-05-22 Boost Price Target Needham & Company LLC Buy $80.00 to $85.00
2015-05-21 Boost Price Target FBR & Co. Outperform $78.00 to $82.00
2015-05-21 Reiterated Rating JPMorgan Chase & Co. Overweight $78.00
2015-05-21 Boost Price Target Barclays Overweight $76.00 to $79.00
2015-05-21 Boost Price Target JMP Securities Market Outperform $75.00 to $80.00
2015-05-21 Boost Price Target MKM Partners Buy $80.00 to $86.00
2015-05-21 Boost Price Target Canaccord Genuity Buy $80.00 to $85.00
2015-05-21 Boost Price Target Deutsche Bank Buy $80.00 to $90.00
2015-05-21 Reiterated Rating Wedbush Neutral $66.00 to $72.00
2015-05-21 Boost Price Target Credit Suisse Outperform $80.00 to $90.00
2015-05-21 Boost Price Target Nomura Buy $80.00 to $82.00
2015-05-21 Upgrade Argus Hold to Buy $90.00
2015-05-20 Reiterated Rating Jefferies Group Underperform $49.00
2015-05-19 Reiterated Rating DA Davidson Neutral $66.00 to $73.00
2015-05-19 Reiterated Rating RBC Capital Outperform $79.00
2015-05-19 Reiterated Rating Susquehanna Positive $80.00
2015-05-18 Set Price Target MKM Partners Buy $80.00 to $80.00
2015-05-14 Set Price Target Deutsche Bank Buy $80.00 to $83.00
2015-05-14 Upgrade Bank of America Hold
2015-05-13 Reiterated Rating Wedbush Neutral
2015-05-10 Reiterated Rating Bank of America Buy $73.00 to $80.00
2015-05-09 Reiterated Rating Sanford C. Bernstein Underperform $44.00
2015-05-09 Reiterated Rating JMP Securities Market Perform $75.00
2015-05-07 Reiterated Rating Morgan Stanley Overweight
2015-05-07 Reiterated Rating Credit Suisse Outperform $80.00
2015-05-06 Reiterated Rating Jefferies Group Underperform
2015-05-06 Reiterated Rating Brean Capital Hold
2015-05-06 Reiterated Rating S&P Equity Research Hold
2015-04-30 Boost Price Target Stifel Nicolaus Buy $79.00 to $83.00
2015-04-09 Reiterated Rating JMP Securities Outperform $75.00
2015-04-07 Boost Price Target Oppenheimer Positive to Outperform $75.00 to $80.00
2015-03-16 Initiated Coverage Brean Capital Hold $70.00
2015-03-02 Downgrade Argus Buy to Hold
2015-02-26 Boost Price Target JPMorgan Chase & Co. Overweight $74.00 to $78.00
2015-02-26 Boost Price Target Jefferies Group Underperform $47.00 to $49.00
2015-02-26 Boost Price Target Nomura Buy $70.00 to $80.00
2015-02-26 Boost Price Target MKM Partners Buy $67.00 to $80.00
2015-02-26 Boost Price Target Wedbush $66.00
2015-02-26 Boost Price Target Needham & Company LLC Buy $70.00 to $80.00
2015-02-26 Boost Price Target FBR & Co. Outperform $72.00 to $78.00
2015-02-26 Boost Price Target Canaccord Genuity Buy $70.00 to $80.00
2015-02-26 Boost Price Target Citigroup Inc. Buy $71.00 to $78.00
2015-02-26 Boost Price Target Credit Suisse Outperform to Outperform $75.00 to $80.00
2015-02-26 Boost Price Target Deutsche Bank Buy $70.00 to $80.00
2015-02-26 Boost Price Target Piper Jaffray Overweight $64.00 to $80.00
2015-02-26 Boost Price Target Stifel Nicolaus Buy $70.00 to $79.00
2015-02-26 Boost Price Target RBC Capital Outperform $72.00 to $79.00
2015-02-26 Boost Price Target BMO Capital Markets Outperform $73.00 to $80.00
2015-02-26 Boost Price Target Mizuho Buy $70.00 to $80.00
2015-02-23 Set Price Target Wedbush Hold $58.00
2015-02-18 Reiterated Rating Oppenheimer Outperform $75.00
2015-02-18 Reiterated Rating Deutsche Bank Buy $70.00
2015-01-22 Initiated Coverage Cowen and Company Outperform
2015-01-14 Set Price Target Pivotal Research Buy $80.00
2015-01-05 Initiated Coverage Mizuho Buy $70.00
2014-12-30 Initiated Coverage Piper Jaffray Overweight
2014-12-23 Initiated Coverage Drexel Hamilton Hold
2014-12-19 Lower Price Target Jefferies Group Underperform $48.00 to $47.00
2014-12-12 Initiated Coverage Piper Jaffray Overweight $64.00 to $55.48
2014-12-02 Initiated Coverage JPMorgan Chase & Co. Overweight $74.00
2014-11-21 Reiterated Rating Morningstar Standard
2014-11-21 Reiterated Rating Morningstar Inc. Standard
2014-11-20 Reiterated Pivotal Research Group Buy $71 to $74
2014-11-20 Initiated Coverage Jefferies Group Underperform $48.00
2014-11-20 Reiterated Rating Deutsche Bank Buy $65.00 to $70.00
2014-11-20 Boost Price Target Canaccord Genuity Buy $65.00 to $70.00
2014-11-20 Boost Price Target Pivotal Research Buy $71.00 to $74.00
2014-11-17 Boost Price Target DA Davidson Neutral $60.00 to $65.00
2014-11-10 Boost Price Target Oppenheimer Outperform $71.00 to $75.00
2014-10-16 Lower Price Target DA Davidson Neutral $62.00 to $60.00
2014-10-15 Reiterated Rating Morgan Stanley Positive to Overweight $79.00
2014-10-10 Reiterated Rating Nomura Buy $65.00 to $70.00
2014-10-10 Reiterated Rating Northland Securities Buy $65.00 to $70.00
2014-10-09 Initiated Coverage MKM Partners Buy $67.00
2014-10-02 Initiated DA Davidson Neutral $62
2014-10-02 Initiated Coverage Sterne Agee CRT Buy $70.00
2014-10-02 Initiated Coverage Societe Generale Buy $74.00
2014-10-02 Downgrade Morgan Stanley Positive to Neutral
2014-10-01 Initiated Coverage DA Davidson Neutral $62.00
2014-09-25 Reiterated Rating Deutsche Bank Buy $70.00
2014-09-24 Reiterated Rating Morgan Stanley Positive
2014-09-15 Reiterated Rating RBC Capital Outperform $75.00 to $72.00
2014-09-04 Boost Price Target Barclays Overweight $63.00 to $67.00
2014-08-25 Reiterated Rating Argus Buy $71.00
2014-08-22 Boost Price Target Deutsche Bank Buy $65.00 to $70.00
2014-08-22 Boost Price Target Pivotal Research Buy $70.00 to $71.00
2014-06-19 Reiterated Rating Morgan Stanley Positive
2014-05-29 Reiterated Rating Credit Suisse Outperform $80.00 to $75.00
2014-05-22 Reiterated Rating Pivotal Research Buy $74.00 to $73.00
2014-05-22 Reiterated Rating Macquarie Outperform $75.00 to $65.00
2014-05-21 Reiterated Needham Buy $80 to $70
2014-05-21 Reiterated FBR Capital Outperform $80 to $72
2014-05-21 Reiterated Rating Deutsche Bank Buy $65.00
2014-05-21 Reiterated Rating Canaccord Genuity Buy $80.00 to $65.00
2014-05-21 Reiterated Rating Citigroup Inc. Buy $81.00 to $71.00
2014-05-21 Reiterated Rating Barclays Overweight $69.00 to $63.00
2014-05-21 Lower Price Target Needham & Company LLC Buy $80.00 to $70.00
2014-05-21 Lower Price Target FBR & Co. Outperform $80.00 to $72.00
2014-05-16 Lower Price Target Maxim Group Buy $70.00 to $65.00
2014-05-16 Lower Price Target Wedbush Neutral $63.00 to $57.00
2014-05-16 Lower Price Target B. Riley Neutral $65.00 to $55.00
2014-05-13 Reiterated Rating Bank of America Buy $73.00
2014-05-12 Upgrade Ned Davis Research Sell to Neutral
2014-05-05 Upgrade Deutsche Bank Hold to Buy $65.00
2014-04-21 Lower Price Target Pivotal Research Buy $77.00 to $74.00
2014-03-07 Initiated Coverage B. Riley Neutral
2014-02-28 Boost Price Target Pacific Crest Outperform $65.00 to $74.00
2014-02-28 Reiterated Needham Buy $70 to $80
2014-02-28 Boost Price Target Deutsche Bank Hold $60.00 to $65.00
2014-02-28 Boost Price Target Jefferies Group $66.00 to $75.00
2014-02-28 Boost Price Target JPMorgan Chase & Co. $40.00 to $47.00
2014-02-28 Boost Price Target MKM Partners Buy $67.00 to $80.00
2014-02-28 Boost Price Target Macquarie $75.00
2014-02-28 Boost Price Target Needham & Company LLC Buy $70.00 to $80.00
2014-02-28 Boost Price Target RBC Capital Outperform $70.00 to $75.00
2014-02-28 Boost Price Target FBR & Co. Outperform $75.00 to $80.00
2014-02-27 Boost Price Target Canaccord Genuity Buy $70.00 to $80.00
2014-02-27 Boost Price Target Evercore ISI $63.00 to $75.00
2014-02-26 Reiterated Stifel Buy $65 to $70
2014-02-26 Boost Price Target Stifel Nicolaus Buy $65.00 to $70.00
2014-02-25 Boost Price Target Oppenheimer Outperform $60.00 to $71.00
2014-02-24 Boost Price Target Maxim Group Buy $65.00 to $70.00
2014-02-21 Boost Price Target BMO Capital Markets $62.00 to $70.00
2014-02-20 Reiterated Rating Bank of America Positive
2014-02-14 Boost Price Target RBC Capital Outperform $66.00 to $70.00
2014-02-13 Boost Price Target Evercore ISI $63.00 to $70.00
2014-02-04 Upgrade Roth Capital Neutral to Buy $80.00
2014-01-22 Downgrade Deutsche Bank Buy to Hold $60.00 to $65.00
2014-01-22 Boost Price Target FBR & Co. Outperform $66.00 to $75.00
2014-01-17 Boost Price Target Canaccord Genuity Buy $65.00 to $70.00
2013-12-23 Initiated Coverage Canaccord Genuity Hold to Underperform $62.00 to $54.24
2013-12-23 Initiated Coverage BMO Capital Markets Outperform $62.00
2013-12-17 Reiterated Rating Wells Fargo & Co. Positive
2013-12-17 Reiterated Rating Wells Fargo Positive
2013-12-06 Initiated Coverage Pivotal Research Buy $66.00
2013-11-19 Set Price Target Canaccord Genuity $54.00 to $65.00
2013-11-19 Set Price Target Barclays $56.00 to $68.00
2013-11-19 Reiterated Rating Nomura Buy $50.00 to $65.00
2013-11-19 Reiterated Rating Goldman Sachs Conviction-Buy
2013-11-19 Boost Price Target Needham & Company LLC Buy $50.00 to $70.00
2013-11-19 Reiterated Rating Jefferies Group Buy $57.00 to $66.00
2013-11-19 Boost Price Target Stifel Nicolaus Buy $60.00 to $65.00
2013-11-19 Boost Price Target RBC Capital Outperform $57.00 to $66.00
2013-11-18 Reiterated Rating Deutsche Bank Buy $58.00 to $65.00
2013-11-15 Boost Price Target Macquarie Outperform $50.00 to $60.00
2013-11-13 Boost Price Target MKM Partners Buy $54.00 to $67.00
2013-11-12 Boost Price Target Barclays Overweight $52.00 to $56.00
2013-11-12 Boost Price Target Pacific Crest Outperform $57.00 to $60.00
2013-11-07 Boost Price Target Morgan Stanley $68.00
2013-11-06 Boost Price Target Wedbush Neutral $40.00 to $50.00
2013-11-04 Upgrade Atlantic Securities Neutral to Overweight
2013-10-22 Initiated Coverage Credit Suisse Neutral
2013-10-22 Initiated Coverage Janney Montgomery Scott Neutral
2013-10-21 Upgrade Raymond James Outperform to Strong-Buy $55.00 to $64.00
2013-10-17 Initiated Coverage Argus Buy $63.00
2013-10-08 Boost Price Target JMP Securities Outperform $52.00 to $62.00
2013-10-08 Reiterated Rating Robert W. Baird Buy $55.00
2013-10-08 Boost Price Target FBR & Co. Outperform $54.00 to $66.00
2013-09-26 Boost Price Target Oppenheimer Outperform $55.00 to $60.00
2013-09-19 Boost Price Target Robert W. Baird Outperform $50.00 to $55.00
2013-09-19 Boost Price Target Maxim Group Positive $55.00 to $62.00
2016-06-28 Reiterated Rating Credit Suisse Buy
2016-06-28 Reiterated Rating Morgan Stanley Buy
2016-06-28 Reiterated Rating Credit Suisse Group AG Buy
2016-06-26 Reiterated Rating JMP Securities Outperform $92.00
2016-06-25 Reiterated Rating Brean Capital Buy $110.00

There is presents forecasts of rating agencies and recommendations for investors about this ticker

Major Shareholders

Name Relationship Total Shares Holding stocks
Benioff Marc Chairman of the Board & CEO 5352471.73%  (33131800) CRM / CSCO /
Ramsey Craig 214197.58%  (1325883) CRM / VEEV /
Harris Parker Co-Founder 171348.79%  (1060649) CRM /
ROBERTSON SANFORD 32919.71%  (203773) CRM / DLB / PTIE / RPXC /
HASSENFELD ALAN G 23743.62%  (146973) CRM / HAS /
Dayon Alexandre Pres, Applications & Platform 20838.93%  (128993) CRM /
SMITH GRAHAM Chief Financial Officer 14860.42%  (91986) CRM / CTXS / SPLK /
Wojcicki Susan 9433.44%  (58393) CRM /
Powell Colin 8608.08%  (53284) CRM /
WEBB MAYNARD G JR 5776.09%  (35754) CRM / V / YHOO /
Washington Robin L 5520.68%  (34173) CRM / GILD / HON /
Hu George Chief Operating Officer 5179.00%  (32058) CRM /
Allanson Joe Chief Accounting Officer 4896.61%  (30310) CRM /
Hawkins Mark J Chief Financial Officer 3437.48%  (21278) ADSK / CRM / SCWX /
Weaver Amy E EVP, General Counsel 3322.13%  (20564) CRM /
BLOCK KEITH President and Vice Chairman 3169.31%  (19618) CRM /
TOMLINSON LAWRENCE 2665.11%  (16497) COHR / CRM /
Roos John Victor 2235.70%  (13839) CRM /
Martinez Maria Pres., Sales & Cust. Success 2103.55%  (13021) CRM / CSCO / PLT /
Conway Craig 1459.77%  (9036) CRM / GWRE /
KROES NEELIE 1169.95%  (7242) CRM /
Tyson Bernard 398.71%  (2468) CRM /
Robbins Cynthia G. EVP, Global Employee Success 172.21%  (1066) CRM /
Norton Burke F EVP and Chief Legal Officer 82.55%  (511) CRM / EXPE /

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